It’s not just ADD-addled teenagers stabbing at their smartphones while “watching” TV anymore — it’s all of us. (What does refreshing my Twitter feed do to improve my experience of watching 30 Rock? Don’t ask.) Meanwhile, “web TV” experiments like Google TV have gone over like a lead balloon with consumers. Syzygy Lab connects these dots into a concept product that actually makes sense, even if it’s horribly named: their GOAB tablet app will turn your iPad into the interactive smart TV remote of your dreams.